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Home > Business & Marketing
Business & Marketing Advice for Nail Technicians


 5 Ways to Make the Most out of the Christmas Season!
This time of year is a great opportunity to expand you business and boost your clientèle. It's also a great time to start thinking about how you'd like to continue to expand in the future. In this article, I'll give you a few quick tips regarding ...
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 Helping Your Nail Art Business Survive the Crisis
Yes, we are in an economic crisis. There is no doubt about it. But does this mean that we can't still prosper as nail art entrepreneurs? No, I don't think that this is the case. There is still money to be made in this industry. We just have to ...
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 Super Charge Your Nail Business with Loyalty Program!
Unfortunately, there is no single, silver-bullet marketing technique that can single-handedly make your business succeed. However, there are a few tried and true techniques that no small business owner, and especially no nail salon or mobile nail ...
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 10 Great Ways to Actively Promote Your Nail Salon
Your nail art salon or mobile nail care service is a business, not just a hobby. This being the case, making your business a success has to do with more than just your craft and the services that you sell. You also have to pay close attention to ...
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 The Importance of Insurance in the Nail Care Industry
If you plan on operating a successful nail care or nail art business, whether it is a salon or a mobile nail care business, purchasing insurance is a necessity. Not only will insurance save you from insurmountable costs later down the road, it is als
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 Pricing Your Services
Unless you’re a natural born entrepreneur, the business side of your involvement in the nail art industry probably isn’t your favourite part. I mean, please, you’re an artist. You should be thinking about colour theory, new creative designs, and ...
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 Setting Up a Simple Website for Your Nail Business
Whether we want to face it or not, we are living in the digital age. What this means, for any business whether it be an on-line mobile phone seller or a local nail salon, is that each of us needs to take advantage of the internet as a marketing ...
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 Setting Up A Business E-mail Account
In last weeks newsletter, I taught you how to choose the perfect name for your business. But now that you have great business name, it's time to set you up with a personalized e-mail address that you can put on all of your marketing materials ...
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 Creating a Business Name for Your Nails Company
Creating an excellent business name for your nail salon or mobile nail technician business is an essential key to success in the nail care business. This article will guide you through the process of creating a successful brand name for your ...
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